I've been building digital products since 2018. What started with web design quickly turned into a deep focus on SEO, content marketing, and how people find things online. Through my agency Timmermans Media, I've worked with brands like Business Insider, Bitvavo, HEMA, and Coinmerce.
In 2020, I graduated in IT & Marketing with a specialization in cybersecurity, where I trained as an ethical hacker.
By 2022, I was already applying generative engine optimization and LLM optimization, studying how AI systems interpret and surface content. That same year I founded Own Property Abroad, a platform helping investors navigate real estate markets in Southeast Asia. It became my testing ground for both traditional SEO and AI-driven search strategies, and led to my first software product: LandLoom, a market analysis dashboard for the Bali property market.
In 2025, I launched Runami, an AI running coach that started as a personal experiment to improve my marathon training and grew into a tool used by runners worldwide. I also built Noisely, a B2B feedback scraping tool.
I'm also co-founder of NextGen Education, where I'm responsible for technology and platform development.
Today, I combine everything I've learned across marketing, software development, and AI into one thing: building systems that help businesses work smarter.
